Samsung and Apple are strong contenders in the U.S. market. The clash between Samsung and Apple is quite famous. Both companies often troll each other to bump into each other. While Samsung has earlier trolled Apple for its big notch, Apple has also made fun of Samsung for its slow Android phones and unsafe app stores. The competition is on the next level as Samsung is trolling Apple for its iPhone 12 Pro Max and doing this with a full-fledged marketing strategy to kill Apples reputation.
The South Korean company has now released two new videos to make fun of Apple. It makes fun of the iPhone 12 Pro Max. According to Samsung mobile, the first video shows Samsung galaxy S21 ultra compared to iPhone 12 Pro Max.
iPhone fails in zoom feature as claimed by Samsung
While the iPhone 12 Pro Max camera reaches the optical zoom 12x, the zoom of the Galaxy S21 Ultra can take a clear picture of the moon directly. Samsungs camera ad shows the power of the companys current flagship. Samsungs phones camera has a variety of features that include stabilization technology that helps the phone take photos at the zoom level. In such a situation, it is quite clear that Apple cannot beat this Samsung technology. The loyal customer base maybe doesnt get bothered by this comparison, but the new users who need a superb camera phone are surely going to consider this and maybe change their decision.
The second video of the cheese sandwich
In the second video, Samsung shows a cheese sandwich. This photo was created with the help of Galaxy S21 Ultra and Samsung 12 Pro Max and then compared to the quality of both. While the picture taken from Samsungs phone looks quite clear and crisp, the picture taken from the iPhone 12 Pro Max is not showing the details when zoomed in and looks blurry. Food lovers and food bloggers who always click and elaborate about the lovely food are surely going to see this video and decide who is the best as they dont want low picture quality for their superb blogs and social media.
Samsung has launched both its ads under its new slogan, which is Your phone upgrade shouldnt be a downgrade. That is, if youre upgrading your phone, it should have many different features. Its not that if you take a new phone, its features will downgrade your phone.
Samsung and Apple have a big name in the smartphone market in the U.S.
According to Counterpoint Research, Apples U.S. smartphone market has fallen 65 percent. That is, its 55 percent lower than the previous quarter. At the same time, Samsungs market share has reached 16 to 27 percent. The two companies are now trying their best to compete with each other with the help of advertisements.
The next big question is what will be the next move on marketing and advertising front of Apple as they also know aggressive advertising strategies are the new cool in which you directly compare your product with the competing one and also use the competitors name for the purpose, Samsung has taken a step and showed the market clearly that why he is gaining and having an upward growth in the market, while Apple is losing the market share. The smartphone lovers will surely be going to take this competition seriously for their future purchase as no one want a downgrade for the price of an upgrade. Lets hope Apple is planning something superb for their ardent fanbase.
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